Rob Wakerly walks through opportunities to increase conversion rate, reduce bounce rate, and increase organic traffic by improving the customer experience and performance of your website digital experiences. He walks through how companies today are focused on converting on the web and are able to win gains in conversion for both organic and paid traffic and increase organic traffic to their site.

Paul Timmermann shares the art of constructing a powerful 'User Feedback River' in this interactive workshop. Learn how to streamline and process user feedback from diverse sources, transforming it into a wealth of actionable insights for future product opportunities using Slack as your channel of choice.

Deepak Ramnath delves into the intricacies of designing and implementing Generative AI products, focusing on key considerations such as ethical implications, user interface design, and refining algorithmic understanding to deliver personalized and valuable consumer products. Generative AI products offer enormous potential for personal and business use in areas like content creation, decision support, and customer engagement, while also posing unique challenges in terms of responsible AI use and transparency.

Shruti Patra shares actionable insights and techniques to strengthen product strategy skills, empowering participants to take on executive positions in their careers. Through practical exercises and real-world examples, attendees will learn how to effectively align product vision with business objectives and navigate strategic decision-making processes.

Himica Kumar shares how product managers lie at the heart of this intersection, responsible for delivering high-quality products that can grow and adapt to changing needs. Building products for the largest brand names in the world comes with its own set of unique opportunities and challenges. Clients not only want a great product, but a partner who will listen, collaborate, and provide a subscription to innovation.

Kajal Jain shares best practices when planning for Go To Market for your product launch

Sara Hines delivers an introduction to the fundamental concept of Desirability, Feasibility, and Viability. With razor-sharp clarity, she dives into the world of rapid prototyping, illuminating its pivotal role in defining your value proposition, gauging willingness to pay, and assessing basic market desirability. Join us as we embark on a whirlwind tour through these essential business principles, all condensed into a concise and informative package that promises to empower your entrepreneurial journey.

Dan Chuparkoff is a technology leader at Google, ex-McKinsey, and former Group Manager for JIRA. In this talk, he shared how he spent the last three decades reinventing the way teams work in the face of constant stream of exponential growth and change in the world. Dan helps teams learn new things, make decisions more diversely, share information more rapidly, and build more customer value. In this session, we’ll discuss the three most important things teams need to do to thrive in a world of change.

Archna Carlstone discusses how often times there's an inherent tension between product management and product designers, the two can seem to run in parallel paths, especially with designers that immerse themselves into the research and discovery phase of the design process. This can sometimes feel as though there's a tug of war over who "owns" the discovery process or the product itself - this session is to provide an insight into how the two groups can work together cohesively and tools/process improvements that can strengthen the relationship.